Us Brits have quite a dark sense of humour. We fell in love with this phrase when it was found on an old unpublished wartime motivational poster a few years ago. I love our way of understating disaster. Chin up chaps and carry on, everything’s fine. I love our way of understating disaster. In times of trouble, just drink tea, or form a queue, it’ll all be OK. I also love that the rest of the world has embraced it too.